The Power Of The Little Black Dress

The Junior League of Boca Raton’s third annual Little Black Dress Initiative raised funds, while also raising awareness of the challenges faced by underserved women and children. The weeklong awareness campaign kicked off during a Feb. 28 event and ran March 7-11.

Little Black Dress enabled members to experience what it’s like to only own one dress, have to keep it clean and wear it for an entire week, and helped each person reflect on the lack of choices of those living in poverty.   Junior League members raised money via their personal social media channels.

Founded in 2014 by the Junior League of London, the Little Black Dress Initiative has been adopted by Junior Leagues throughout the U.S.

“Much of our workforce is mothers of young children, many of whom are struggling to support their families.  We are so appreciative of the support we received from the community during the Little Black Dress campaign,” Jamie Sauer, President of the Junior League of Boca Raton, says. “The funds raised will make a real difference.”

For more information, call 561-620-2553 or visit jlbr.org.