Lilly Pulitzer And Brightline To Honor Moms

Calling all Lilly lovers: Save the date for May 4. That’s when Brightline, the high-speed train service, will be partnering with iconic fashion brand Lilly Pulitzer to honor moms before Mother’s Day. The all-day event invites guests to enjoy a day of shopping and dining onboard and in Palm Beach.

Guests will enjoy roundtrip transportation from the West Palm Beach station to the Lilly Pulitzer flagship store on Worth Avenue, complete with onboard amenities like a glass of prosecco and sweet treats. Other extras include a special Lilly Pulitzer x Brightline gift bag and a chance to win additional Brightline rides.

“Once at the store, guests will be treated to a special discussion from Lilly Pulitzer representatives who will share the current collection and discuss the brand’s unique history,” according to a press release. “Worth Avenue historian Rick Rose, will also be on hand to share historical tidbits about the brand’s creator, as well as its connection to the railroad industry.”

If you’ve worked up an appetite, grab lunch at Café Via Flora on Worth Avenue and enjoy 15 percent off. Moms and families are encouraged to wear their favorite Lilly Pulitzer threads for the fun-filled day.

The event is $75 per person. Departures leave from Miami at 12:15 p.m. and Fort Lauderdale at 12:35 p.m. Tickets can be purchased here.